San Diego foodies and taco lovers have a new destination to explore: El Pastor Del Rica, the taquería owned by world-famous boxing champion Canelo Álvarez and his brother Ricardo.
Officially opening its doors in Chula Vista, the restaurant promises an authentic taste of Mexico and a bold claim to serve “the best tacos in the world.“
El Pastor Del Rica began in Guadalajara, Mexico, and quickly gained fame for its mouthwatering tacos al pastor and other Mexican staples. Now, Canelo and Ricardo Álvarez are bringing their expertise to the U.S., choosing Chula Vista as the location for their first American taquería. The city’s proximity to the southern border and its vibrant Mexican-American community made it an ideal choice for the Álvarez brothers, who have deep ties to both San Diego and Guadalajara.
What to Expect at El Pastor Del Rica
The taquería has been designed to replicate the charm of a traditional Mexican taco stand. With an eye-catching orange façade and a simple, wood-furnished interior, the space is inviting yet unpretentious. Diners will find a communal taco experience: salsa, lime, onions, cilantro, and other taco essentials are centrally placed for easy access.
One of the restaurant’s highlights is the trompo de pastor, a vertical spit of seasoned pork that takes center stage in the kitchen. Guests can watch as the meat is shaved onto warm corn tortillas, creating the iconic taco al pastor that has made the restaurant famous.
On the walls, framed photos of Canelo Álvarez remind diners of the champion behind this culinary endeavor, blending boxing greatness with the art of taco-making.
The Menu: A Celebration of Mexican Street Food
El Pastor Del Rica offers a variety of classic Mexican tacos, including:
- Tacos al Pastor (house specialty)
- Tacos de Suadero
- Tacos de Chorizo
- Tacos de Carnaza
- Tacos de Lengua
- Tacos de Tripa (crispy or soft)
- Tacos de Asada
The menu also features quesadillas, aguas frescas, and traditional Mexican sodas, ensuring there’s something for everyone to enjoy.
Opening Day Buzz
When El Pastor Del Rica opened its doors, fans of the boxing legend and taco enthusiasts lined up in droves, with some waiting over five hours to try the acclaimed tacos. As a special promotion, all tacos were offered at a 2-for-1 deal, a gesture that drew hundreds to the new location.
With a motto of “From Guadalajara to the world,” the Álvarez brothers aim to bring the vibrant flavors of Mexico to a wider audience. Open daily from 11:00 AM to midnight at 645 Broadway, Chula Vista, California, the taquería is set to become a favorite for locals and visitors alike.
Whether you’re a fan of boxing, Mexican cuisine, or both, El Pastor Del Rica offers a delicious reason to visit Chula Vista. Come for the tacos, stay for the experience, and taste the passion behind every bite.
.png)
.png)
